Casafina Home Furnishing
At Casafina Home Furnishing, marketing begins with people, so we’re looking for a customer-centric marketing professional to join our thriving department. The ideal candidate will have experience in outbound or inbound marketing activities, as well as a creative mindset for helping us remain fresh and competitive. Casafina Home Furnishing will rely on this person’s ability to collaborate with a team of thinkers and doers, managing multiple tasks simultaneously. The marketing professional will be expected to prepare and present ideas and deliverables on a regular basis, and to research market trends and industry data so that the company remains on the cutting edge.Objectives of this role Support marketing director in delivering effective programs that achieve company and client objectives Assist with initiatives that drive brand awareness, trial, and distribution, including day-to-day execution of marketing campaigns, promotions, and sales support Support the development of sales and marketing materials, adapting scopes, timelines, and deliverables for maximum benefit Build skill set and engage in ongoing education for the companyResponsibilities: Collaborate with team members to execute sales and marketing campaigns by leading brainstorming sessions for internal and external projects Meet with clients to plan and implement marketing campaigns for brand building and lead generation, aligning with overall company goals and sales targets Help gather and analyze data to reach insights about brands, competitors, and trends Contribute to lead-generation and customer-acquisition activities, such as sales enablement, media promotion, networking, trade shows, and events Coordinate public relations and outreach initiatives, including media releases, awards, company announcements, and speaker proposals Measure and report performance of marketing campaigns, gain insights, and assess against goals